Students meet weekly with the course instructors for skill-building sessions and lab meetings. Principles of Argumentation. (4 Hours). Designed for graduate students with a background in computational social science, computer science, data analytics, digital humanities, economics, engineering, and network science who are interested in consumer-focused interdisciplinary empirical research projects. Explores the ongoing evolution of legal protections for personal data; maps how new digital technologies offer both the prospect of enhanced privacy protections and radical new forms of surveillance that infringe on privacy; traces how much of our contemporary economy thrives on the witting and unwitting exchange of personal data; and sketches changing popular attitudes toward privacy. COMM2301. MKTG6222. Digital Marketing. Further information about the Independent Studies Program can be obtained from concentration coordinators. Prerequisite(s): MKTG3401 (may be taken concurrently) with a minimum grade of D-, MKTG4512. International Marketing. Consumer Behavior. | Northeastern University Marketing Manager, College Success Job in MKTG6218. Through canonical works and contemporary case studies, students examine communication, technology, and society in the context of relationships, design, identity, mobility, value, labor, ethics, community, and belonging. Seminar in Communications. Introduces concepts and professional best practices in social media analytics. Offers students an opportunity to develop their own media products to put their learning into real-world context. have in conveying meaning and constructing and negotiating interpersonal relationships. Offers students an opportunity to learn about some of the communicative challenges people face in starting, maintaining, and terminating close relationships. Communications, Public Relations & Broadcasting (MBB) 2672 2672: Becca Mitchell . COMM3750. Consumer Behavior. Does not require coding or algorithm development. Full-Time. Communication in a Digital Age. Confronts students with some of the catastrophic results of fascist rhetoric and politics (the Krakow Ghetto and Auschwitz concentration camp). Discusses how to formulate and evaluate your own theory-based hypotheses on the influence of media in American democracy. | A term project is used to enable students to apply their learning about the fundamentals of marketing. Analyzes the ways in which power and memory have been deployed and challenged through various rhetorical textsincluding memorials, mass media, performance, and art, among othersin a seminar format. (4 Hours). Explores demographic, lifestyle, social, and cultural trends and their impact on consumer attitudes, motivations, and behavior. Focuses on the fundamental role that communication plays in family life. Other marketing-related options available to students include a minor in marketing and both concentrations and minors in brand management and marketing analytics. NSU is where success begins. COMM1101. May be repeated without limit. Attribute(s): NUpath Ethical Reasoning, NUpath Formal/Quant Reasoning, NUpath Writing Intensive. Her prior work in diversity, equity and . Undergraduate Masters PhD Graduate Certificate. Examines how communication impacts relationship quality and commitment. Focuses more on the psychological, behavioral, and social aspects of video games than on pure technical aspects. Focuses on research opportunities arising from applications of new algorithms and technologies to generate consumer insights and automate product recommendations; improve privacy-preserving personalization; understand the increasingly complex advertising landscape and smart devices ecosystem; capture and analyze large unstructured data such as biomarkers, geolocation, networks, video, voice, and text in order to improve consumer experiences. May be repeated once. MKTG6224. Discusses how campaigns are designed to intentionally influence awareness, knowledge gain, and attitude/behavior change. Presents a variety of methods for interview preparation. Research Development and Administration Team, Forms2020-2021 Faculty AccomplishmentsCSSH Weekly News SubmissionsFaculty Profile UpdatesFaculty Research News, PowerPoint TemplatesSPPUA PowerPoint Template: StandardSPPUA PowerPoint Template: Wide, Dukakis Center PowerPoint Template: StandardDukakis Center PowerPoint Template: Wide, SPPUA Info Slide: StandardSPPUA Info Slide: Wide, LetterheadSPPUA LetterheadDukakis Center Letterhead, SPPUA Logos(including Dukakis Center and BARI), Social MediaFacebookTwitterInstagramLinkedIn. Emphasizes ethical issues involving privacy, accuracy, property, and accessibility. (4 Hours). Explore Our Degrees Gather Here. For example, students may study the classical foundations of communication and contemporary political discourse in Athens or British history and documentary film production in London. COMM1511. Production Practicum Abroad. Offers students an opportunity to understand the importance of using an analytical approach to support marketing decision making in organizations and approaches to implementation practice. Continues to discuss informal logic and modern argumentation theory, including argumentative reconstruction, argument structures, argument schemes and critical questions, as well as informal fallacies. Introduces how to measure, analyze, and evaluate the profit impact of marketing actions (MAP) by bringing together marketing, strategy, and finance. 360 Huntington Ave., Boston, Massachusetts 02115 Market Focused Strategy. Studies one of the key techniques of the fascist movements of the 20th century, rhetoric, in all of its facets: from propaganda leaflets, organized rallies, and prepared speeches, to objects of visual and multimodal rhetoric. Studies the importance of customer insights to business success. Includes professional accounting students. Focuses on the marketing process through the use of case studies simulating actual business settings and marketing challenges. COMM3501. | Through a series of discussions, screenings, homework, and in-class exercises, offers students an opportunity to obtain skills in the basics of directing creative and technical talent and the skills needed to produce successful television studio productions. Examines the development, procedures, economic functions, and responsibilities of advertising. Social Media Analytics. Prerequisite(s): (CS2500 with a minimum grade of D- or DS2000 with a minimum grade of D- or MKTG 2601 with a minimum grade of D- ); MKTG2602 with a minimum grade of D-, MKTG3501. Offers the opportunity for students to present a series of speeches and receive advice and criticism from an audience. COMM3310. Contact Us | CAMD Northeastern University Introduces students to the multifaceted responsibilities of a brand manager, including understanding market trends and the competitive landscape; developing the brand story; conducting and analyzing consumer research to identify brand opportunities; creating and maintaining a brand budget; establishing and implementing cross-platform brand communication strategy; measuring brand performance; and executing marketing and advertising campaigns. The PhD level program in Civil Engineering at Northeastern University is flexible and may be adapted to any . (4 Hours). Great Speakers and Speeches. What do you think? Focuses on ethical principles, issues, and dilemmas in communication. Exposes students to the elements and terminology of audio production as they record, mix, and produce their own original projects. Focuses on developing student skills in putting together a marketing plan based on a thorough understanding of the market. Cases highlight the research process, mobile qualitative methods, and practical decision-making skills. Covers the major theories about the role of communication in U.S. politics, public opinion, and public policy. Intended for marketing specialists and nonspecialists interested in incorporating a market focus from a general management or consulting perspective. COMM3330. (4 Hours). Students receive instruction from award-winning research and teaching faculty who share their knowledge to help empower the next generation of marketing leaders. COMM2725. Considers various approaches for establishing fair and appropriate regulations and policies to mitigate such issues. Investigates the role of the producer in the production of content for traditional and new media venues. 617.373.2000 Creating and Sustaining Customer Markets. COMM2551. (4 Hours). (4 Hours). (4 Hours). College Leadership | Northeastern University College of Professional Designed to improve students' critical understanding of the visual, in its various forms, for communication. He will start on Aug. 29 and will report directly to President Gloria J. Gibson, as well as sit on the President's Cabinet. (4 Hours). (4 Hours). Concludes with a discussion of the effective use of reasoning in society from a logical, dialectical, and rhetorical point of view. Organized around a collection of selected readings and real-world games and discussions. Undergraduate Concentration in Marketing - D'Amore-McKim School of Business (4 Hours). Communication and Quality of Life. Northeastern has a comprehensive benefits package for . Introduces students to interviewing through the application of communication theory. Homepage - Northeastern University External Affairs Emergency Information (3 Hours). Emphasizes the production and successful interaction with electronic and traditional supportive media. Indeed.com estimated this salary based on data from 3 employees, users and past and present job ads. Examines the intersection of law, policy, and new (or relatively new) information and communication technologies. Communication and Sexualities. Engages students in multiple aspects of a research project: literature review; theory development; hypothesis generation; research design; data analysis and visualization; and developing insights for managers, researchers, and policy. Analyzes the ways that visual materials impact our daily lives using readings, examples, and discussion. Dedicated to teaching students to write scholarly arguments in the discipline of public advocacy and rhetoric and to translate that work for a general audience. Topics include the influence of sport on political protest; gender, racial, and labor issues; and current marketing practices. Through a series of discussions, screenings, homework, and in-class exercises, offers students an opportunity to gain the skills needed to produce successful audio recordings. COMM2500. Discusses market-based pricing strategies, sales efforts, distribution, and communication in the context of enhancing the firms product position in the marketplace. Course content depends on instructor. Explores both theories of conflict and potential strategies for more effectively managing conflict in a variety of contexts, that is, interpersonal relationships, organizational settings, and broader societal contexts. This position is. Engages students in the discovery of varied and culturally diverse texts in the literary genres of poetry, prose, and drama. Internship in Communication. Exposes students to the elements and terminology of studio production using multiple cameras, live switching, audio mixing, and studio lighting. D'Amore-McKim and Suffolk Construction are working together to make sure they are driving those changes. Based on 19 salaries posted anonymously by Northeastern University Assistant Director Of Marketing And Communications employees in Auburn, NH. Offers a broad overview of the psychological, social, and communication processes involved in risk perception to better understand how communication influences the way we think about and respond to risk. Rachel Mamone | Communications Specialist. Creating Customer Value through Artificial Intelligence. Through case study assessments and hands-on exercises, explores the process of marketing video techniques from designing, building, and executing marketing ideas to evaluating effectiveness and exploring online corporate identities. Examines communication and inclusion in the contexts of gender, race, sexual identity, social class, ability, and age. Studies the opportunities and challenges associated with the increasing globalization of Indian and Asian markets. Forms 2020-2021 Faculty Accomplishments CSSH Weekly News Submissions Faculty Profile Updates Faculty Research News. Advertising and Brand Promotion. Explores a variety of approaches to making special effects for film, video, and the World Wide Web. Assistant Director - Communications Job in Boston, MA at Northeastern Research, Scholarship & Creative Practice. MKTG6285. Examines the communication strategies (including rhetorical messaging, public advocacy, grassroots organizing, fund-raising, and media outreach) of historical and contemporary social movement and activist organizations. Offers students an opportunity to study historical documents to understand the processes of argumentation and to develop arguments by performing detailed research about contemporary issues. Covers theoretical perspectives from communication and other social science disciplines, gender and sexuality studies, and cultural studies. Dean's Distinguished Lecture Series. Attribute(s): NUpath Integration Experience, COMM6102. archives@northeastern.edu Send Feedback or Report a Problem May be repeated without limit. International Village Marketing And Communications | Acella Offers students an opportunity to deepen their abilities to think critically about texts in a variety of forms such as orations, advertisements, music, and art. Faculty at Husky Communication | Northeastern University myNortheastern Opens New Window, Privacy Policy Students participate in activities designed to develop knowledge and skills necessary to successfully analyze and address ethical and interpersonal communication issues. Public Relations Principles. Attribute(s): NUpath Interpreting Culture, NUpath Writing Intensive, COMM3415. Analyzes the impact of cultural, social, political, and economic factors on marketing strategies. Offers an overview of the concepts, methods, tools, and ethics of communication research. In addition to assuring the delivery of a top-notch learning experience for students, he teaches . Depending on the mutual interests of students and faculty, research may be behavioral/experimental or quantitative/analytical in nature. Focuses on how communication shapes perceptions and positions of social identity categories and how individuals and groups resist and transform identity and promote inclusion through communication. Offers elective credit for courses taken at other academic institutions. Emphasizes real-world consumer data and applications using R. Offers students an opportunity to learn a wide variety of foundational data-driven inference methods and progress to more advanced coursework delving into analyzing and understanding complex behavioral data. May be repeated without limit. Prerequisite(s): MKTG6318 with a minimum grade of C-, MKTG7001. Northeastern University Senior Marketing Manager in the United States makes about $64,498 per year. (4 Hours). Consumers are at the center of the business value creation process; therefore, an understanding of consumer thoughts, feelings, and actions is critical for business success. Introduces the theoretical frameworks necessary to engage in a broad range of consulting activities (management consulting or organizational training and development). Examines communication and inclusion in the contexts of gender, race, sexual identity, social class, ability, and age. Examines the changing and complex definition of family, and explores family interaction from a variety of theoretical perspectives. (4 Hours), COMM4102. COMM6605. Discusses how to deliver this strategy through the development of an intergrated marketing program covering product offerings, pricing, promotion, and distribution. | Studies the full range of things people do, such as making requests, blaming others, apologizing, complaining, etc. (4 Hours). The Office of Marketing and Communications enhances and protects the University's institutional reputation, advances and strengthens Northeastern's brand, employs effective communication design to enhance operations and encourage University engagement, and reinforces the University's relevance in the lives of key target audiences. Associate Teaching Professor and Vice Chair for Undergraduate Education, Electrical and Computer Engineering. Offers students an opportunity to obtain skills to design and evaluate campaigns through the completion of their own campaign projects and to learn about visual and verbal arguments and the unique ethical and other considerations of health campaigns. Explores how our lives and identities are performed in space and time, while applying those same concepts to athletes and athletic competition. Surveys core concepts, histories, and controversies in the design, use, and critical study of communication technologies that both shape and are shaped by social relationships and social institutions (such as work, education, religion, and the family). University Marketing & Communications Marketing and Communications Manager. (4 Hours). Incorporates the latest research in marketing, psychology, and other behavioral sciences to help students develop evidence-based strategies for predicting and influencing consumer behavior. Offers students an opportunity to develop frameworks and conceptual tools for understanding the intersection of sport and politics through the lens of communication studies. Explores various topics as they relate to health communication including interpersonal aspects, cultural issues, and political complexities of health. Introduces voice-over acting techniques for TV commercials, radio, multimedia, and various styles of presentation for both audio and video projects. (4 Hours). Topics covered include the role of communication in interpersonal attraction, relationship development, relationship maintenance, and relationship dissolution. . Opens New Window. Introduces how organizations use the latest technologies for enhancing consumer engagement. A marketing plan project is used to enable students to apply their understanding about the marketing process. 'Contemporary' refers to the models and theorists from the second halves of the 20th and the 21st centuries. Speak with your advisor to determine a plan that works for you. Explores customer relationship management (CRM) and multivariate statistical techniques including conjoint analysis, customer satisfaction, and service quality measurement. Legal Argumentation, Advocacy, and Citizenship. (4 Hours). Offers students an opportunity to gain an integrated understanding of their different roles as professionals, advocates, and consumers and to improve their ability to find and use expert sources of information; assess competing media claims and narratives; write persuasive essays, analyses, and commentaries; and author evidence-based research papers. Northeastern's signature experience-powered learning model has been at the heart of the university for more than a century. (4 Hours). Covers digital communications history, technical basis (protocol and the Web ), communicative effects, commercial applications, culture, and societal interactions. Elements of Debate. Through a series of discussions, screenings, homework writing assignments, and in-class writing workshops, offers students an opportunity to gain the skills to produce commercially viable content. Addresses the interdependent links between sports and communication. (4 Hours). | Introduces informationcentric methods that help to choose which customer markets are worth pursuing; that identify what benefits would be most attractive to offer these customers; and that develop, communicate, and deliver products and services that provide value to both customers and organizations. Northeastern University. Offers students an opportunity not only to understand the way that history prompts public discourse and how that discourse shapes history but to learn critical approaches to better understand the rhetoric of this period. Will we ever stop swiping? Executive Team | NEIU - Northeastern Illinois University (4 Hours). Examines the symbiotic relationship between sports and media, as well as how communication affects team culture, player-coach dynamics, crises in sport, race and gender issues, international relationships, and fandom. Data Storytelling, Visualization, and Communication. Designed to help students both construct and critique risk-communication techniques in the context of contemporary social issues (e.g., texting and driving, pollution, terrorism). 2022-23 College of Professional Studies Undergraduate PDF, College of Professional Studies Undergraduate, Arts Administration and Cultural Entrepreneurship (AACE), Cardiopulmonary and Exercise Science (EXSC), Civil and Environmental Engineering (CIVE), Co-op/Experiential Education in Arts, Media, and Design (EEAM), Co-op/Experiential Education in Business (EEBA), Co-op/Experiential Education in Science (EESC), Co-op/Experiential Education in Social Sciences and Humanities (EESH), Commerce and Economic Development - CPS (CED), Communication Studies - CPS Specialty (CMMN), Computer Engineering Technology - CPS (CET), Counseling and Applied Educational Psychology (CAEP), Ecology, Evolution, and Marine Biology (EEMB), Electrical and Computer Engineering (EECE), Electrical Engineering Technology - CPS (EET), English as a Second Language - CPS Specialty (ESLG), General Engineering Technology - CPS (GET), Geographic Information Systems - CPS (GIS), Health Science - Interdisciplinary (HLTH), Interdisciplinary Studies - Office of the Provost (INPR), Interdisciplinary Studies in Arts, Media, and Design (INAM), Interdisciplinary Studies in Science (INSC), Interdisciplinary Studies in Social Sciences and Humanities (INSH), Latin American and Caribbean Studies (LACS), Mechanical and Industrial Engineering (MEIE), Mechanical Engineering Technology - CPS (MET), Political Science - CPS Specialty (PLSC), Speech-Language Pathology and Audiology (SLPA), Strategic Intelligence and Analysis - CPS (SIA), Study Abroad - Social Sciences and Humanities (ABRH), Womens, Gender, and Sexuality Studies (WMNS), 360 Huntington Ave., Boston, Massachusetts 02115. Advertising Practices. It has a total undergraduate enrollment of 15,747 (fall 2021), its setting is urban, and the campus size is 73 acres. The concentration aims to prepare students with the knowledge and skills to pursue careers in a broad range of professional settings including, but not limited to, digital marketing management, social media marketing, marketing analysis, data analysis, marketing consulting, UX design, content strategy, consumer insights analysis, sales management, and product and brand management. Research may be behavioral/experimental or quantitative/analytical in nature. 310 Renaissance Park, Offers special topics in marketing. Marketing | Employer Engagement and Career Design The Department of Chemical Engineering at Northeastern University is seeking a motivated and energetic person as the Marketing, Communications and Events Coordinator. Emphasis is on practical development of skills and evaluation of talent and potential. About the Opportunity. Offers an in-depth look at how persuasive health campaigns are designed and executed. Focuses on developing a creative advertising strategy and brand plan that aligns with a companys overall marketing objectives. 2022-2023 Northeastern University The Baccalaureate, Master's and Doctor of Nursing Practice programs at Northeastern University School of Nursing are accredited by the Commission on Collegiate Nursing Education, 655 K Street, NW, Suite 750, Washington, DC 20001, 202-887-6791 Overview Admission requirements Curriculum Scholarly project FAQs CONTACT INFORMATION (4 Hours). Class Schedule: Monday-Friday. COMM1000. Integrates into this analysis how different institutions and interpersonal situations affect our understanding of gender roles. Designed to assist students in developing advanced public speaking and presentational skills for professional and leadership positions. Offers an in-depth look at the consumer decision process as a model to guide the planning and evaluation of marketing strategies. Northeastern University Emphasizes the differences and similarities between writing content for streaming vs. broadcasting. Exposes students to concepts, frameworks, and theories critical to developing branding and advertising strategy in the twenty-first century, including brand positioning, target audiences definition, creative advertising, integrated marketing communications, the influence of social media, and assessing marketing and media effectiveness. Research topics can span business, politics, advocacy, entertainment, public health, the environment, and other societal sectors. Design for Human Experience.
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